Sony will build NextGenTV compatibility into five lines of Bravia XR TVs for 2021, said the company Thursday. Preloaded on all the sets will be a new streaming feature called Bravia Core, developed with Sony Pictures Entertainment. It’s capable of achieving “near lossless” quality equivalent to that of Ultra HD Blu-ray, with streaming up to 80 Mbps, Sony said.

ATSC scheduled live virtual workshops for Tuesday, coinciding with the all-digital CES 2021 but after the show's main activities are “done for the day,” emailed a spokesperson. ATSC President Madeleine Noland moderates the first panel, “ATSC 3.0 at the Consumer’s Fingertips,” at 7 p.m. EST. Panelists are Steve Koenig, CTA vice president-research; Mark Aitken, Sinclair senior vice president-advanced technology; Alfred Chan, MediaTek vice president-TV and smart home business unit; Nick Kelsey, SiliconDust chief technical officer; and John Taylor, LG Electronics senior vice president-public affairs and communications. An 8 p.m. EST webinar on remote learning is to be moderated by Jerry Whitaker, ATSC vice president-standards development. His panelists are Lonna Thompson, America's Public Television Stations general counsel; Todd Achilles, Evoca CEO; Fred Engel, UNC-TV Public Media North Carolina chief technology officer; and Aby Alexander, Thomson Broadcast president-Americas. Koenig plans to provide some details on NextGenTV sales forecasts, the spokesperson said.

NAB hasn’t adequately explained the rule changes it seeks in a recent petition for rulemaking on clarifying ATSC 3.0 rules (see 2012280049), and the FCC should respond with a notice of inquiry rather than an NPRM, said the American Television Alliance in comments posted Tuesday in docket 16-142. “We are not sure that we fully grasp the parameters of NAB’s proposed rulemaking,” ATVA said. “We remain uncertain as to exactly what sort of arrangements and combinations NAB is asking the FCC to bless and cannot identify the public interest justification behind any such arrangements and combinations.” The NAB proposal could be read to allow broadcast stations to get around ownership and simulcast rules with different arrangements of ATSC 1.0 and 3.0 multicast streams, ATVA said. The proposal could create “a potential sea change in broadcast regulation,” which is why an NOI is the correct next step, ATVA said.

Numerous broadcast interests backed NAB's petition to clarify how multicast streams of TV stations simulcasting in the ATSC 3.0 transition will be treated under FCC licensing rule (see 2011100067). Public TV participation in next-generation broadcasting has been hampered and public stations might not get all the public interest benefits of ATSC 3.0 due to a problem with the 2017 ATSC 3.0 order, PBS and America’s Public Television Stations said Monday in docket 16-142. Public stations shouldn't have to choose between continuing to broadcast their existing multicast streams and taking part in next-gen key deployments, they said, backing NAB's petition for clarification on multicast streams and simulcasting. Those NAB-sought clarifications are needed so stations can "allocate scarce spectrum resources to meet consumer demand" during the years of transitioning to ATSC 3.0, Gray Television said. It said if not by clarification, the FCC should establish by rulemaking that a station transitioning to ATSC 3.0 can partner with one or more stations to host its multicast channels in ATSC 1.0 even where it won't simulcast all of those channels on its ATSC 3.0 signal. Those also filing comments in recent days backing NAB included Graham, Pearl and E.W. Scripps.

Nexstar Media began broadcasting in ATSC 3.0 on its Denver stations KDVR and KWGN-TV, it said Wednesday. When all 2021 deployments of 3.0 are done, about a third of TV households reached by a Nexstar station will receive a NextGenTV signal, said Brett Jenkins, Nexstar executive vice president-chief technology officer.

Maintain the waiver process rather than relax rules to let broadcasters use ATSC 3.0 distributed transmission systems (see 2012110052), said New America’s Open Technology Institute in a call with an aide to FCC Commissioner Geoffrey Starks Monday, per an FCC filing posted Thursday in docket 20-74. Proposed changes would “undermine the Commission’s recent Report and Order that expands rural broadband access leveraging television white space devices,” OTI said. If DTS deployments with more than minimum spillover beyond a station’s current contour are allowed, FCC should say such transmissions are unlicensed and don’t get interference protection, OTI said.

Pearl TV and its ATSC 3.0 partners in the Phoenix model market began initial testing over limited cable infrastructure through a cooperative effort with Comcast in Portland, Oregon. This “could give the industry a foundation for a ‘real world’ technical example of how to transmit ATSC 3.0 over hybrid fiber-coaxial infrastructure,” said Pearl Tuesday. Seven stations are on-air with NextGenTV in Portland, “so it makes sense to work with a major operator in the area like Comcast to determine what’s needed to distribute this new capability to cable customers,” said Pearl Managing Director Anne Schelle. The first stages will develop the technical capability to pass along 4K content and later enable HDR10, wide color gamut and advanced immersive audio, said Pearl.

Microsoft, ACT|The App Association and business group Voices for Innovation want the FCC to shelve ATSC 3.0-connected rule changes to allow distributed transmission systems (DTS), but public TV and NAB say the rule changes would help finalize transition plans and serve viewers (see 2011100067). “Allowing the extension of the DTS signal beyond a station’s protected contour would adversely and unnecessarily impact the availability of television white spaces spectrum,” said Microsoft in a call last week with an aide to Commissioner Jessica Rosenworcel, according to a filing in docket 20-74. “The proposed rule changes will provide unneeded service area expansions to broadcasters that will substantially reduce available spectrum for TV white spaces,” said Voices for Innovation in an ex parte filing posted Friday. The FCC's “laudable work” on TVWS “is already being placed in jeopardy” by the DTS proposal, said ACT. “Contrary to some claims, amendment of these rules would not change the interference protections to which broadcasters are entitled and would not change the size of ‘white spaces’ exclusion zones,” said NAB and America’s Public Television Stations in a call with Rosenworcel aides. “We urge the Commission to move forward with these technical changes.”

Gray Television launched its first ATSC 3.0 station, said a news release Monday. WNXG-LD Tallahassee is a low-power station that simulcasts CBS, Me/My, Circle, Ion and Justice. “WNXG’s ability to broadcast four HD program streams and one standard definition stream with a very robust signal, and with ample spectrum remaining for additional program streams or other data services, significantly exceeds the current technical capabilities of the ATSC 1.0 transmission standard,” Gray said: This helps prepare the company for 2021 transitions to 3.0.

Create a waiver process for broadcasters to use ATSC 3.0 distributed transmission systems, rather than loosening rules to allow them, said Microsoft in calls with aides to FCC Commissioners Mike O’Rielly and Geoffrey Starks last week, per a filing in docket 20-74. A draft order on proposed DTS changes has been circulated to eighth-floor offices (see 2010260051). “Given the technical complexity of the issue, it is difficult in a conversation, to discern the full impact of the rule changes,” Microsoft said. Extending a station’s DTS signal beyond its protected contour “would adversely and unnecessarily impact the availability of television white spaces spectrum,” the company said. “Instead couple the current standard with a waiver process to permit coverage of communities located just beyond the protected contour.”