Pearl TV Pushes Back on ATSC 3.0 Opponents
Consumer Technology Association members are incentivized to oppose NAB’s proposed mandatory ATSC 3.0 transition because they own free ad-supported streaming television (FAST) channels, Pearl TV told acting FCC Media Bureau Chief Erin Boone and Media Bureau staff in an ex…
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parte meeting last week, according to a filing posted Tuesday in docket 16-142. “TV manufacturers that own FAST channels today are competing with broadcasters for advertisers and viewers; consequently, it is not surprising that they too are incentivized to stifle broadcast innovation,” said the filing. Pearl also pushed back on arguments from the American Television Alliance that the agency lacks authority to require a transition to 3.0 that would involve broadcast spectrum being used primarily for datacasting and nonbroadcast activities. “Of course the Commission has authority after providing notice-and-comment to sunset one of its rules,” the filing said. “It seems hard to imagine that a party in 2025 could seriously doubt the Commission’s authority to sunset one of its rules.”