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NAB Pitches Timeline and Staffing for Proposed 3.0 Task Force

NAB laid out a provisional timeline and membership Thursday for its proposed FCC ATSC 3.0 task force. The proposed task force would, in the short term, focus on expediting 3.0 applications and clarifying multicast hosting rules, but in a six-…

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to 12-month time frame it would work on modifying coverage standards and MVPD notice requirements to streamline the application process, NAB said in a letter to the FCC posted in docket 16-142. The timeline pegs to a nine- to 12-month time frame encouraging the sale of devices to convert non-3.0 compatible machines -- an issue often stressed by FCC Chairwoman Jessica Rosenworcel -- and identifying metrics for ending the 3.0 transition. NAB’s proposals for task force staffing include “consumer advocates from the Consumer and Governmental Affairs Bureau,” FCC staff familiar with rolling out new tech such as 5G, Public Safety Bureau staff to work on alerting, and staff from the International Bureau and Office of Economics and Analytics. “The Commission should make this transition the top priority -- rather than merely one issue among many -- for a dedicated team of FCC staff,” the letter said. The FCC said it's still weighing NAB's proposal (see 2302100062).