‘Contraction’ to Persist in Global Market for Set-Top Boxes: ABI
A combination of factors drove set-top box shipments to another decline in 2021, including the migration to streaming, market saturation, consumer cost-cutting measures and supply chain constraints, reported ABI Research Thursday. ”Subdued demand” will cause continued market “contraction,” with annual…
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shipments declining to 195.2 million units globally in 2025 from 203.1 million in 2022, it said. ABI projects that shipments thereafter will “level off” at around 194 million set-tops between 2025 and 2028. “Vendors must adapt to remain competitive in a contracting market,” said ABI. “To counter the competition from streaming, particularly in mature markets, vendors should look to develop more hybrid set-top boxes that integrate streaming services.”