Consumers Dipping Into Savings; Likely Seeking Lowest Prices: EMarketer
U.S. consumers have drawn an average $616.73 this year from savings accounts to cover everyday costs, said eMarketer Monday. “If shoppers continue to dip into savings, they will look for the lowest prices," said the analyst firm. EMarketer cited figures…
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from a June New York Life survey saying nine in 10 adults were concerned about a recession. Some 45% said they were cutting back on dining out and ordering from restaurants, 39% were reducing travel and vacations, and 37% were going to fewer events.