Sinclair Finds Demand for ATSC 3.0 Enhanced Alerts
A survey by an ATSC 3.0 industry group shows consumer demand for the technology's enhanced emergency information capabilities, said Sinclair and subsidiary One Media, which sponsored the research. The survey, done by the NextGen Video Information Systems Alliance, showed “almost…
Sign up for a free preview to unlock the rest of this article
Export Compliance Daily combines U.S. export control news, foreign border import regulation and policy developments into a single daily information service that reliably informs its trade professional readers about important current issues affecting their operations.
two-thirds of American consumers” want geotargeted alerts. Over half want the ability to curate which alerts are received and the ability to opt in to a stream of emergency information. “Almost two thirds of American consumers said they would pay an extra $5” for a mobile phone with enhanced emergency information and “almost half said they would pay an extra $10,” the release said.