Organizers Scrap IBC 2021, Week After Saying Show Would Go On
IBC 2021 organizers’ plans to reconvene the in-person show under the theme “Together Again” came crashing down Tuesday as they canceled the Dec. 3-6 event in Amsterdam with a little more than a week to spare. “The move follows growing…
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concerns about the COVID-19 situation in The Netherlands, which has deteriorated over the past week, and feedback from the IBC exhibitor and visitor community,” said organizers. “The IBC Partnership Board made the decision today in order to prevent exhibitors and visitors from travelling to The Netherlands.” Organizers said only last week they had decided to forge ahead with IBC 2021 because they believed it could “be delivered safely and create the essential business momentum that the industry needs” (see 2111190003). The Netherlands is on a list of more than six dozen travel destinations the Centers for Disease Control and Prevention recommends avoiding for "very high" risk of COVID-19.