IRobot’s Aeris Buy to ‘Diversify’ Its Product Portfolio: CEO
IRobot bought air purification company Aeris Cleantec to support future product diversity, said iRobot Thursday. The global residential air purifier market is expected to exceed $6.7 billion in 2027, it said. IRobot sees “exciting opportunities” to speed consumer adoption of…
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Aeris air purifier technology “by leveraging its extensive marketing capabilities, global network of retail partners and distributors, and installed base of connected customers around the world,” it said. The Aeris buy “is an important step in iRobot's strategy to expand our total addressable market and diversify our product portfolio in ways that will provide consumers with new ways to keep their homes cleaner and healthier," said CEO Colin Angle.