Smartwatches Had Strong Q2 Growth on Health, Fitness Offerings
Q2 global smartwatch shipments grew 47% year on year to 18 million, led by Apple Watch with 53% share at 9.5 million units. The category is growing at its fastest rate since 2018, said analyst Steven Waltzer Friday, saying fitness…
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is a leading driver. The outlook through the holiday season is “highly promising,” said analyst Neil Mawston, highlighting Samsung’s Galaxy Watch 4 that’s packed with health tracking apps. Samsung is in second place with 11% share on 2 million shipments, followed by Garmin at 8% on 1.5 million. Garmin’s global smartwatch market share slipped from 10% to 8% in the quarter due to tougher competition in Asia from Xiaomi and Samsung. Apple Watch Series 6 is “by far the world’s most popular smartwatch model, due to its blend of sleek design, good usability on a small screen, and a growing portfolio of health and fitness apps,” said Mawston, who said Apple Watch Series 7, due in September-October, is “eagerly awaited” for an expected larger display.