Nexstar Buys The Hill for $130 Million
Nexstar bought online political news publication The Hill for $130 million, the broadcaster said Friday. The news site will create “synergistic opportunities” with Nexstar’s new cable news network, NewsNation, and local news stations, the release said. The Hill, which is…
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primarily advertising supported, had 48 million average monthly users and 2.2 billion total page views in 2020, Nexstar said. Nexstar said it's “ideally positioned to accelerate The Hill’s growth and further penetrate the massive political news market to grow audience share and drive increased content monetization.”