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3 Playlists Populate Newly Launched 8K Association YouTube Channel

The 8K Association launched a YouTube channel comprised of three playlists to address “particular industry needs,” said the Samsung-led group Monday. One playlist contains native 8K content for playback on 8K TVs and for retail demos; the others feature a…

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rundown of 8K products and services and a consumer tutorial about how the technology works. Nearly two dozen clips populate the “8K entertainment” playlist, including a NASA video, Above & Beyond, showcasing 8K with HDR at 4,000 nits, plus a trailer for Two Yellow Lines, the Derek Bauer-directed feature film that debuted at last summer’s BZN International Film Festival in Montana. The association helped create the Two Yellow Lines trailer, "which is also now running on Samsung TVs at retail," 8KA Executive Director Chris Chinnock told us. "This was done before the film had a distribution deal." 8KA created a new membership class last summer enabling independent filmmakers to join for free in return for licensing short clips of native 8K content to member companies for use in demos and on websites (see 2009150052). The content generated through that membership arrangement "is being used internally for the most part, but we hope to expand use soon," said Chinnock.