Quarter of Holiday Shoppers Used Mobile Wallets for 1st Time: Blackhawk
Holiday spending on e-gift cards jumped more than 80% from a year earlier, reported Blackhawk Network Thursday. "Digital adoption will continue and is here to stay,” said the payment solutions provider. “This stream of digital shoppers will benefit retail sales…
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in" Q1. Nearly half of consumers it surveyed plan to spend at least $25 more than their gift cards' value, on average. Consumers report doing 68% of their holiday shopping online, and 41% say the payment methods they used to buy gifts in 2020 were different from previous years. Nearly a quarter reported using a mobile wallet for the first time, and of those, 37% plan to stick with that method.