42% Will Soon Shop Online for Holidays, NRF Finds
Forty-two percent of the 150 million U.S. consumers who plan to shop for the holidays on Super Saturday, the last Saturday before Christmas, plan to do so exclusively online, said the National Retail Federation Thursday. Twenty-one percent of holiday shoppers…
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this year plan to give an “experience” gift, down from 25% last year and the lowest since NRF first asked five years ago. “The pandemic has impacted ‘gifts of experience’ this year,” said Executive Vice President-Strategy Phil Rist of Prosper Insights. The firm surveyed 8,092 consumers Nov. 25-Dec. 4.