Mobile Devices Carried 80% of Digital Minutes in August: Comscore
Nearly 80% of U.S. digital minutes in August were spent on mobile devices, reported Comscore Wednesday, citing “the explosion of streaming service choices and user generated short-form video.” Video viewing on mobile devices grew 65% from August 2017 to August…
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2020, outpacing viewing on desktop, which grew 21%. Digital retail spending on mobile was 31% of Q2 digital retail, up from 16% five years ago. Average online monthly purchases grew from two in Q2 2019 to 4.5.