5G Spurred by Pandemic, IHS Finds for Qualcomm
IHS Markit expects 5G-related investment in China, France, Germany, Japan, South Korea, the U.K. and the U.S. to average more than $260 billion annually through 2035, it said Tuesday in a Qualcomm-commissioned report on the role of 5G in a…
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post-pandemic economy. The “isolation” of lockdowns “underscored the importance of communication technology in keeping social networks connected and economic systems resilient,” said IHS. “Deepening deployment” of 5G and the products and services flowing from it will “fundamentally support and enable the emergent requirements of the post-pandemic world for connectivity, flexibility, and resiliency,” it said. The need for expanded connectivity during COVID-19 is “invigorating 5G investment growth” even as other investment activities are declining, said the researcher. It projects an 11% increase in global 5G investment and R&D through 2035, compared with its 2019 forecast. The contribution of 5G to online shopping can “enhance the customer experience, especially in the aftermath of COVID-19,” said IHS. The faster speeds and lower latency of 5G “can enable long-form video advertisements to deliver more features and product information,” it said. Augmented and virtual reality enabled through 5G “can become the perfect conduit for an immersive in-store experience by giving the customer a full view of all products on display,” it said. Also, when combined with artificial intelligence, “chatbots can provide an interactive experience that is better than having a personal shopper.”