Target Tweaks Array of Fulfillment Options to Lure Late-Season Holiday Shoppers
Target upped the free shipping stakes Monday, guaranteeing free delivery by Christmas on orders for eligible items placed by 12 p.m. CST Friday. Last year, more than 60 percent of holiday shoppers were still making purchases in the later weeks…
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of December, said the retailer, which also announced extended store hours: Most Target stores will open at 7 a.m. and close at midnight through Dec. 23, through 10 p.m. on Christmas Eve, it said. Flexing its fulfillment muscle, Target is offering same-day order pickup for orders placed online or by app until two hours before stores close on Dec. 24, it said, with most orders ready within an hour. With Target’s GiftNow feature, shoppers can send an e-gift immediately or on a future date. The recipient can accept the gift or exchange it for a new size, color or item -- before the gift ships, it said. In the Monday news release, the retailer was still hawking TVs with steep savings, up to $300 off select models. An LG 70-inch 70UM6970PUA was selling for $599 Monday at Target and Best Buy for $599, $300 off the list price, we found.