Simplified Setup Is Growing Base of Self-Installed Home Security Systems, Says Parks
Just over half of security system owners who acquired their security system in the past 12 months self-installed vs. 10 percent six years ago, said Parks Associates Thursday. Some 88 percent said setup was “easy” or “very easy.” New do-it-yourself…
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security solutions “are designed to deliver a smooth, painless experience on installation and setup,” said analyst Dina Abdelrazik. Newer DIY systems are designed to bring in customers who haven’t shown interest in traditional self-installed security systems, she said: As DIY products “evolve to deliver an easy off-the-shelf experience, security adoption will start to crack the 70% of households that do not have and do not plan to acquire a security system.”