IAB Prefers Nevada Privacy Law to California's, Seeks Federal Law
Advertisers like Nevada’s privacy law better than the California Consumer Privacy Act but remain concerned about having different state laws and want Congress to act, the Interactive Advertising Bureau said Wednesday. “We appreciate that Nevada’s law improves on a number…
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of the faults of CCPA, including clearer and better defined obligations for businesses,” said Executive Vice President-Public Policy Dave Grimaldi. “We remain concerned about the growing patchwork of state privacy laws that create consumer confusion and present significant challenges for businesses trying to comply.”