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Apple Watch Series 4 'Too Similar' to 5, Says Analyst on Its Exit

Apple likely discontinued the Series 4 Apple Watch (see 1909160042) "because it’s too similar to the Series 5 and keeping it on shelves would likely hurt sales for the Series 5,” IDC's Jitesh Ubrani emailed. The Series 4 and 5…

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have "similar hardware" including screen and processor, along with the ECG heart app, Ubrani noted: "Having the two sit side by side would diminish the innovation and 'newness' of the Series 5." The overall smartwatch market is "quite healthy," said the analyst, reaching 5.1 million units globally in Q2, up from 4.7 million in the year-ago quarter. IDC's forecasting nearly 30 percent growth year on year in 2019 and another 18 percent next year. Meanwhile, deal site Brad’s posted Tuesday what it called the first discount it has seen on the Apple Watch 5 44mm with GPS and cellular: the $699 watch, with a higher end case and black sport band, is selling at B&H Photo at $50 off list price, it said.