Exclusive Warfel Adviser Agreement Next Step in ProSource Lighting Effort
ProSource announced an exclusive agreement with lighting designer and educator David Warfel to be an adviser for the buying group's retail membership. Warfel will help guide development of ProSource training initiatives in lighting and evaluate product offerings, said ProSource CEO…
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Dave Workman Wednesday. Lighting requires increased technical knowledge and “advanced digital integration,” said Warfel. The partnership with Warfel is ProSource’s next step to position members to be “a force within the lighting industry,” said Jonathan Wesco, chairman of the buying group's lighting and shading committee. He's president of Allegro Home Entertainment.