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Tracking Protection Now Default in Firefox

Firefox added tracking protection as a default for new users, Mozilla said Tuesday. That protects "users from the pervasive tracking and collection of personal data by ad networks and tech companies,” blogged Peter Dolanjski, project lead. “The complexity of privacy…

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settings shouldn’t be placed on users to figure out. The product defaults should simply align with consumer expectations.” Dolanjski said the company expects “to deliver the same functionality to existing users over the coming months,” though current users can turn on the function in settings. “Competition between products that respond to different consumer preferences serves consumers better than heavy-handed regulation,” said Computer and Communications Industry Association CEO Ed Black. “This action expands the choices consumers have when it comes to online privacy.”