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FCC Renews Drive to Attract Volunteers to Measuring Broadband America Program

The FCC and its partner SamKnows seek ISP feedback by May 24 on a website relaunch for the agency’s Measuring Broadband America program. MBA monitors speeds on various tiers of consumer broadband packages sold by ISPs across the country. Providers…

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are charged with contacting their subscribers starting June 5 to find volunteers to use a measuring device called a Whitebox that connects to an internet modem and measures broadband performance. If the partners don't see enough sign-ups across tiers and package speeds, they will look to adjust their consumer targeting strategy, said Stacie Djordjevic, government project manager-North America at SamKnows, on a call Thursday with the FCC and program client ISPs.