Comcast Says Streaming Service Won't Preclude It From Licensing Content
Though Comcast plans to launch its own video streaming service in the first half of 2020 (see 1901140030), it anticipates licensing content to other over-the-top players, depending on what prices it can command, executives said in a Q4 call. CEO…
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Brian Roberts said Comcast's streaming aim is to better monetize online viewership by offering its content online "with a very light ad load." He said it should be scalable, taking it quickly to breakeven. Comcast said as it rolls out the offering internationally in some countries, it will launch subscription VOD only, without advertising, or employ other strategies. Consolidated revenue for the quarter, including Sky, was $27.9 billion, up 26 percent year over year. It's increasing the 2019 dividend by 10 percent to 84 cents a share. The operator ended 2018 with 25.1 million residential broadband customers, up from 23.9 million; 21 million residential video customers, down from 21.3 million; and 10.2 million voice customers, down from 10.3 million. Comcast closed on its Sky takeover in October (see 1810090028). Roberts said Comcast rolled out 1 GB to nearly all 58 million homes and businesses in its footprint in 2018. Many won't need those speeds, a panel heard later Wednesday (see 1901230053).