Kopin Seeking Specialty-Fitness ‘Distribution Channels’ for Solos Smart Glasses
Kopin, which introduced its new generation of Solos smart glasses for cyclists and runners at $499 through a dedicated e-commerce site in early May (see 1803090003), is “taking steps to establish distribution channels” independent of the company, said CEO John…
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Fan on a Monday earnings call. Kopin signed Solos distribution agreements with “a number of specialized retailers,” including BackCountry.com, “which is a widely known online fitness retailer,” said Fan. “We’re also raising visibility for Solos by partnering with athletes’ groups,” including USA Cycling and Ironman, the organizer of global endurance competitions, he said. “We continue to identify other organizations that can appreciate the unique capabilities of Solos, and to help us grow visibility and demand.” Though still in the “early days” of the Solos launch, Kopin is “excited about the reception” to the product “from athletes around the world,” said the company Monday, without disclosing sales data.