Koyo Yokoi, TDK Leader
Koyo Yokoi, 72, a 25-year TDK sales and marketing veteran who led U.S. market development for all the company’s recording media technology until his retirement in 2007, died of cancer. Yokoi personally led TDK’s sales and marketing initiatives for a…
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host of new recording format introductions, including VHS video cassettes, recordable CD, DVD and Blu-ray media and medical-grade CD and DVD recording systems. He built and maintained TDK partnerships with key retailers, including Best Buy, Costco, Target, Tower Records, Walgreens and Walmart. His wife and children survive.