Duopolies Don't Lead to Higher Quality Programming or Viewership, Dish Says
Broadcast duopolies don’t result in higher-quality programming based on viewership numbers, said Dish Network in a partially redacted FCC ex parte filing posted Monday in docket 14-50. “The claim by some broadcasters that duopoly ownership results in higher quality programming,…
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reflected by higher viewership, should be borne out by comparably higher levels of viewership across both stations included in their duopoly ownership.” Economists hired by Dish found duopolies don’t lead to higher viewership, the company said. “Viewership per household per month has been less in the duopoly markets than in the comparable non-duopoly markets over the period.”