US Consumers Plan to Spend $906 on Average This Holiday, Says Gallup
Americans say they plan to spend $906 on average this holiday season, up from $785 in October 2016, Gallup reported. “That represents one of the biggest year-over-year increases in Gallup's trend, pushing the spending projection to its highest level in…
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a decade.” Gallup canvassed a random sample of 1,028 U.S. adults Oct. 5-11 and found 34 percent plan to spend at least $1,000 on average this holiday, 23 percent will spend between $500 and $999, 28 percent between $100 and $499, and 3 percent less than $100. “Although partisanship affects lots of attitudes these days, there is no difference between Republicans and Democrats in the year-over-year change in spending intentions,” it said. “Republicans typically report spending more on gifts than Democrats do, and that continues, but both groups' estimate is up by about $100 over last year.”