Fossil Continues Smartwatch Deluge With 3 Models in Q Series Line
Fossil expanded its Q line of smartwatches at IFA Thursday announcing availability of the Q Venture and Q Explorist ($255-$275), touting personalization via app as differentiators. Android and iOS users can customize the watch faces with information and Fossil designs,…
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said the company. Chief Creative Officer Jill Elliott said Fossil will introduce more shapes, sizes and designs targeting female customers for whom “fashion comes first.” Technology innovations have enabled the company to introduce smaller touch-screen watches, she said, and the watches are Fossil’s first with a fully round touch screen. The watches run Android Wear 2.0 with Google Assistant voice control and come with a wireless magnetic charger. Fossil will deliver the Q Commuter battery-powered smartwatch on Sept. 25 ($155-$175). It has three customizable pushers. All Fossil Q wearables are compatible with Android 4.3 and higher, iPhone 5 and above running iOS 9 and higher, and they connect via Bluetooth, said the company.