Smartwatches to Lead Wearables Through 2021 With Minimal ASP Erosion, Gartner Reports
Smartwatches will lead the wearables category in unit sales from 2019 to 2021, said a Thursday Gartner report, projecting 81 million unit sales worldwide by 2021 with $17.4 billion in revenue. This year, smartwatches are on track for 41.5 million…
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unit sales, said Gartner. Average selling prices are projected to slip from $223.25 to $214.99 during the forecast period as higher volumes lead to “slight reductions in manufacturing and component costs,” said analyst Angela McIntyre. “Strong brands such as Apple and Fossil will keep pricing consistent with price bands of traditional watches." In other wearables, Gartner projects 2017 unit sales of 22 million head-mounted displays, 1 million body-worn cameras, 44.1 million wristband trackers, 21.43 million sports watches and 55.7 million “other” fitness monitors. It forecasts 150 million Bluetooth headsets will be sold this year, jumping to 168 million next year and to 206 million by 2021.