GoPro Sees Debut of QuikStories Smartphone App as ‘Game-Changing,’ Says CEO
The recent introduction of GoPro's QuikStories app will be “game-changing for our customers and for our business,” said CEO Nicholas Woodman on a Thursday earnings call. The app automatically copies ready-to-share GoPro camera footage to a smartphone and is "our…
Sign up for a free preview to unlock the rest of this article
Export Compliance Daily combines U.S. export control news, foreign border import regulation and policy developments into a single daily information service that reliably informs its trade professional readers about important current issues affecting their operations.
biggest leap forward in ease of use since the invention of the GoPro itself,” said Woodman. GoPro’s biggest market opportunity “may be to serve as an untethered lens for the smartphone,” and that’s now possible with the QuikStories app, he said: “Consider there are more than 700 million smartphone users on Instagram alone. We believe that better serving these users and others like them represents a significant opportunity to grow our total addressable market.”