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European DSM May Be Opportunity or Risk for US Companies, Consumers, Say US Officials

As the European Parliament and Council of the EU wade through legislative proposals to create a digital single market (DSM) in Europe (see 1505070049), U.S. policymakers are watching how it may affect American industries and consumers, said a staff member…

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of the House Commerce Committee at a Hogan Lovells event Monday. Republican Counsel Kelsey Guyselman said DSM will have an "almost disproportionate impact on U.S.-based companies" and consumers. She said U.S. policymakers want to ensure consumers have cybersecurity and privacy protections that aren't degraded. Adam Sedgewick, senior information technology policy adviser with the National Institute of Standards and Technology, said it's a constant challenge to figure out the right policies without leading to a "fixed approach" on a type of technology, and U.S. government officials and industry representatives are discussing digital issues with their European counterparts through various fora. Both said it's unclear whether the DSM is a 'threat or opportunity" to the U.S. Clear rules across the 28 member states provide U.S. companies doing business in Europe with an opportunity, said Sedgewick. But there may be some fragmentation and the possibility of some protectionism in member states when rules are implemented, he added. Andrea Glorioso, a digital economy counselor for the EU Delegation in Washington, said the European Parliament and Council of the EU are considering more than a dozen European Commission legislative proposals in areas such as copyright, digital platforms, e-commerce, privacy and cybersecurity and telecom. Over the past month, the EP and Council of the EU adopted rules to allow consumers who paid for digital services in one country to access them while visiting another EU country. Those rules are expected to take effect in Q1. Glorioso, who said DSM will be a big opportunity for American businesses, said the plan is to have all legislative proposals adopted by the end of 2019.