MMTC Supports Main Studio NPRM
Eliminating the main studio rule “will favorably impact minority broadcasters,” said the Multicultural Media, Telecom and Internet Council (MMTC) in a news release Friday. An NPRM seeking comment on eliminating the rule was approved 3-0 Thursday (see 1705180066). Minority broadcasters…
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often are located on the outskirts of communities of license because discrimination caused them to enter the industry later, when prime locations already had been snapped up, MMTC said. “Larger companies, who were earlier entrants, are able to maintain a single studio for all of their stations in larger cities, while smaller minority broadcasters frequently have to assemble a cluster of stations in more suburban areas” -- each of which has had to have its own ‘main studio’ at enormous expense,” MMTC said. Minority-owned broadcasters also are generally smaller operations, less able to absorb the costs of the staffing required by the main studio rule, the release said. The rule is a “disproportionately unfavorable, anti-minority market entry barrier,” MMTC said.