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BBC Sport 360 ‘Experimental’ Virtual-Reality Service Launches for Rio Olympics

BBC Sport 360, an experimental service bringing live and on-demand content to U.K. audiences in 360-degree video for the first time, launches Friday for the Rio Olympics, the BBC said Thursday. “Arm chair sports fans can get closer than ever…

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to the Olympics action and enjoy a new perspective on a range of live sports, including the opening and closing ceremonies, athletics, and a closer-than-ringside view of the boxing.” BBC Sport 360 will be available through a dedicated trial app for Android, iOS and Samsung Gear VR devices, it said. Coverage also will be available online through the BBC Taster site, allowing viewers “to try, rate and give feedback to help the BBC learn from the experimental service,” it said. The BBC plans live 360 video footage of an event each day during the Games, with about 100 total hours of content and a choice of up to four camera angles, plus a daily 360-degree video highlights package, it said. The BBC is heavily into research on virtual-reality content to be sure it will be “ready” if such content becomes mainstream, it said in a June R&D update (see 1606090052).