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Samsung Files 6 Trademark Applications for Various Galaxy Marketing Slogans

New ad or marketing slogans and taglines to support Samsung’s Galaxy brand are the apparent aim of a string of six trademark applications, all filed June 2 by Samsung’s Korean parent, Patent and Trademark Office records show. All except one…

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application list a similar range of goods and services where the taglines will be used, from smartphones and tablets to smartwatches and virtual reality headsets and software. The taglines applied for include: (1) “Play with Galaxy” (serial number 87058564); (2) “Create with Galaxy” (serial number 87058556); (3) “Explore with Galaxy” (serial number 87058546); (4) “Move with Galaxy” (serial number 87058527); (5) “Go with Galaxy” (serial number 87058507); and (6) “A Galaxy of Possibility” (serial number 87058470). The application for “A Galaxy of Possibility” lists more intended uses than the others for the slogan -- from dishwashers to air conditioners to “audio and video broadcasting services over the internet in the field of virtual reality.”