Ashley Madison Reports Increase in Users After Breach, Says Talk of Demise 'Greatly Exaggerated'
Despite the recent breach into infidelity site Ashley Madison (see 1508280041) and subsequent online posting of users’ sensitive information “hundreds of thousands of new users signed up for the Ashley Madison platform -- including 87,596 women” last week, Ashley Madison…
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parent Avid Life Media said in a news release Monday. As of Aug. 29, the Ashley Madison app is the 14th highest grossing app in the U.S. social networking category in the Apple App store, it said. About 70 percent of the company’s revenue on any given day is from members making repeat purchases, it said. “Recent media reports predicting the imminent demise of Ashley Madison are greatly exaggerated.” In response to claims there are numerous fake female accounts created on the site to lure men into thinking their odds of having an affair are greater, the company said women sent more than 2.8 million messages within the platform last week, and the ratio of men who communicate with women is 1.2 to 1.