More Than Half of Smartphone Shoppers Use iOS 8, Report Says
Fifty-two percent of all shoppers using a smartphone for purchases in Q2 2015 used the iOS 8 operating system, according to a report released Monday by mobile commerce provider BrandingBrand.com, which also said that iOS 8 accounted for 56 percent…
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of all Q2 smartphone-generated revenue. BrandingBrand.com's analysis also found that more smartphone users are adopting Lollipop, Android's newest OS, which made up 12 percent of all smartphone visits to online stores and 32 percent of Android visits in Q2 -- up 225 percent from Q1.