Global Digital Content Market To Reach $154 Billion Annually in 2019, Juniper Says
The value of the global digital content market will reach $154 billion annually by 2019, an almost 60 percent increase over the market’s value in 2014, Juniper Research said Tuesday. The biggest driver of market revenue in 2019 will be…
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mobile and online games, which should garner about 38 percent of annual revenue that year, Juniper said in a news release about a research report. The researcher forecasts strong growth from online dating services and related apps, including Match.com and Zoosk. The bulk of digital content revenue is now collected post-download, with pay-per-download now accounting for 10 percent of revenue, Juniper said. The firm said consumers are now more interested in having access to digital content across a variety of platforms than in downloading content to one device. Over-the-top providers like Amazon and Google are in a prime position to capitalize on consumer demand for multidevice access to content via new cloud-based storage and access services, Juniper said.