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ATSC Forms 'Implementation Team' on ATSC 3.0 Advanced Emergency Alerting

The ATSC formed a new “implementation team” for advanced emergency alerting as a "key element" of the next-gen ATSC 3.0 DTV standard, the group said Thursday. “Advanced emergency alerting promises to create new significant value for viewers, consumer electronics manufacturers,…

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broadcasters and the public safety community," ATSC President Mark Richer said. "The addition of advanced emergency alerting capability and the accompanying rich-media warning information represents a compelling ATSC 3.0 application.” The implementation team, chaired by Jay Adrick, a technology adviser to Gates Air, won't develop standards or recommended practices, but may make recommendations to ATSC and other standards development organizations "as appropriate," the group said.