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JDI Dating Reaches Settlement With FTC

JDI Dating will pay the FTC $616,165 as part of a settlement of charges of deceiving consumers to pay for memberships to the online service, the agency said in a news release Wednesday. The U.K.-based company “used fake profiles to…

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make people think they were hearing from real love interests and to trick them into upgrading to paid memberships,” said Jessica Rich, FTC Bureau of Consumer Protection director, in the release. “Adding insult to injury, users were charged automatically to renew their subscriptions -- often without their consent.” The settlement also prohibits JDI Dating from “misrepresenting material facts” about its service and from not disclosing to members which virtual profiles aren’t real people, said the FTC.