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Genius SmartWatch Seeks to Raise $100,000 in Crowdfunding Campaign

A Strasburg, Virginia, company called Genius SmartWatch needs to raise $100,000 through an Indiegogo crowdfunding campaign to bring to market what it calls a "new generation" of smart watch containing an "advanced" micro-projection display technology, the company said in an…

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announcement Tuesday. The display function on the wearable device it has developed, also called the Genius SmartWatch, increases the size of the image on the back of the hand using the newest LED technology "that works both day and night," the company said. It can also be personalized by changing the color of the projection image. The watch can be synched with a smartphone or tablet using a special Genius software app that enables the watch to display notifications, reminders, incoming calls, text messages, social media and a "wide variety of other customized projections," it said. "As part of the user-friendly functionality, you simply shake your wrist to dismiss a notification." The $100,000 raised in the crowdfunding campaign will be used for engineering, software development, testing, manufacturing and shipping, it said.