After shrinking since 2012, global PC sales are expected...
After shrinking since 2012, global PC sales are expected to rise 5 percent in 2015 on replacement sales, said a report by Strategy Analytics (http://bit.ly/1sfD1Ah). Sales for this year are projected to fall 4 percent, it said. PCs remain “essential…
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computing devices” despite the rise of tablets, Strategy Analytics said. Frequent tablet usage has grown by 22 percentage points from 2011 to Q4 2013, to 32 percent of all households, while frequent mobile PC usage has remained flat during the period, it said. Some 63 percent of all households said they frequently used mobile PCs, while frequent usage of all PCs, not including tablets, slipped by 3 percent but remained above the 90 percent level, it said. “Multiple PC ownership is falling as tablet sales supplant replacement demand for secondary PCs mainly used for casual tasks,” said Eric Smith, analyst. But PCs will remain essential devices as households replace primary PCs used for productivity tasks including spreadsheets, video editing and personal banking, he said. The tablet experience is extending to the PC through affordable 2-in-1 convertible PCs and new operating systems that “blend traditional PC and tablet user experiences,” said David Watkins, analyst.