Nearly nine of 10 millennials say their smartphone never...
Nearly nine of 10 millennials say their smartphone never leaves their side, while six of 10 predict that within five years, it will be the only device they'll need for everything from banking to enrolling in classes. So said the…
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results released Thursday (http://bit.ly/1n20yo6) of a Zogby Analytics survey of 1,000 millennials commissioned by Mitek, a supplier of mobile imaging technology for banking and other business applications. The survey found that the “mobile habits of this important demographic extend beyond just apps, to also include widespread use of the camera on their mobile devices,” and that this trend will “only continue to grow as the smartphone camera evolves,” Mitek said. Of those canvassed, 37 percent said they've made a decision on where to bank or spend money “based on what the organization allowed users to accomplish with a mobile device,” it said. Forty-eight percent said they wish they could do more banking with a snapshot, while 41 percent would like more mobile imaging in retail, 35 percent would like more in insurance and 34 percent would like the credit card industry to adopt more uses for the camera, it said. One in every three expressed the wish “that nearly every industry would adopt more mobile imaging functionality, so they would be able to enter information by snapping a picture,” it said.