Internet display advertising increased by more than 32 percent...
Internet display advertising increased by more than 32 percent in the first three quarters of 2013, compared with the same time period in 2012, said Nielsen in a news release Monday (http://bit.ly/1e2NlWl). TV had a 57.6 percent share of ad…
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spending, compared with 4.5 percent for the Internet, it said. How TV and the Internet “can work together” is an “exciting development,” said Randall Beard, Nielsen’s global head of advertiser solutions, in the release.