After “not hitting our targets” with its Renovia multi-room...
After “not hitting our targets” with its Renovia multi-room audio system that began shipping last spring, Nuvo Technologies adapted a system headed to international markets for the home crowd and unveiled it at CEDIA, David Rodarte, chief operating officer, told…
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Consumer Electronics Daily. “We didn’t get as much pickup as we wanted,” Rodarte said, when the company began shipping powerline-based system to dealers last spring. Ironically, the no-new-wires system, based on the HomePlug 1.0 standard, required an electrician to connect the in-wall amplifier to the electrical mains in the outlet. When dealers found out the company was readying a freestanding model for international markets where solid walls preclude in-wall amplifiers, they asked for a freestanding model for the U.S. that doesn’t require an electrician for installation. “Our dealers told us it took additional time and another trades person to put in the amplifier,” Rodarte said. “So we have a new form factor,” he said, “and all you have to do is plug it in.” The company lopped $1,000 off the retail price in the process, to $999, he said, and will ship the new version next month.