Electronic Arts (EA) and Namco Hometek were biggest winners on vi...
Electronic Arts (EA) and Namco Hometek were biggest winners on videogame rental chart in U.S. for week ended Sept. 14. Preliminary data announced by VSDA Thurs. showed that PS2 version of EA’s Madden NFL 2004 was again #1-rented title,…
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earning additional $350,000 during week for total rental earnings to date of $1.57 million. Xbox version of game dropped one notch to #8 (additional $100,000 in week and $580,000 to date). PS2 version of EA’s NCAA Football 2004, meanwhile, was again #3-rented title ($160,000 in week and $2.33 million to date). All 3 next- generation console versions of Namco’s Soul Calibur II were again in top 10 with PS2 version in lead (at #2 again, earning additional $250,000 during week for total to date of $690,000), followed by versions for Xbox at #4 again (additional $120,000 during week and $340,000 to date) and GameCube up one notch at #5 (additional $120,000 during week and $290,000 to date). There were no other titles for GameCube in top 10 but one other game for Xbox made chart -- Star Wars: Knights of the Old Republic, down 2 notches at #10 (additional $90,000 during week and $1.29 million to date) -- as PS2 again proved dominant. Rounding out top 10 were one game each from Sega, Atari and Take-Two Interactive: ESPN NFL Football 2K4 at #6 ($110,000 during week and $160,000 to date), Enter the Matrix at #7 ($110,000 during week and $8.84 million to date) and Midnight Club II at #9 again ($90,000 during week and $6.57 million to date), respectively. VSDA said its rental data was now being provided by Rentrak’s Home Video Essentials division for 2nd week. VSDA Vp-Public Affairs Sean Bersell said data had previously been provided by Rentrak’s Streamlined Solutions subsidiary. As result of change, he said, “VSDA and Rentrak mutually agreed to rebrand the charts” and VidTrac name is now no longer being used.