SBC/Southern New England Telephone (SNET) filed suit in U.S. Dist...
SBC/Southern New England Telephone (SNET) filed suit in U.S. Dist. Court, New Haven, charging AT&T Broadband had engaged in false advertising. SBC SNET took issue with ads that began appearing in Conn. newspapers in July that compared price of…
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AT&T local and long distance services against similar offerings by SBC SNET. SNET said ads contained “false and misleading statements” because they compared local service prices offered by SBC SNET in only certain areas of state “without indicating that SBC SNET customers in other areas of the state, with smaller local calling areas, pay significantly less.” Suit also took issue with prices quoted for SBC SNET services that included caller ID, 3-way calling, call forwarding. SBC SNET asked court to put halt to AT&T ads and to compel company to compensate SBC for impact of statements in ads. SBC cited Conn. Unfair Trade Practices Act. Company also requested temporary restraining order and preliminary and permanent injunctive relief.